Category Archives: Marketing

7 Ways to Find Freelancing Work: What’s Working Now

This is what it must be like to get back in the dating game after being married for years. You feel like you’ve missed so much and you don’t know the landscape and culture anymore. You wonder if you’re still attractive. You put on your best clothes, but they seem outdated. You’re not cool anymore….

How to Reward Referrals

One of the best sources of clients is referrals. Prospects who’ve been referred to me by clients often hire me with almost no hesitation. That’s because they’ve already been “presold” by the referrer. I like to fuel referrals by rewarding those who send them my way. I know my clients and friends send me referrals,…

How to Break Into a New Freelancing Niche

I’ve been feeling like a rookie freelancer all over again. It’s because I decided to get into a different freelancing niche. Let me tell you, it’s been difficult, slow going, exciting, unnerving, energizing and mind boggling all at the same time. My Niche Journey Sometime last year, I became restless and wanted to focus on…

Appreciating Clients This Coming Holiday Season

I am in a panic! It’s Thanksgiving in the US in a couple of days and I have prepared nothing — nada, zilch, zero — to show my appreciation to my clients. This time last year, I was inspired. I had a terrific idea for a client gift and commissioned the talented Willie Hewes to…

Closing Out Sale!

My birthday is coming up (hint, hint!) just passed and I’m taking this opportunity to do what I’ve been wanting to do for the past few months: close the Savvy Freelancing store. Relax, this is good news for you, because starting today until November 8, 2011, you can buy any product from the store at…

Conference Lessons From A Shy Freelancer

As far as face-to-face conferences go, I’m more of a shy freelancer than a savvy one. In fact, I left a conference today wishing I could just do all my networking online like I did before. But I’m not one to shy away from a challenge, especially one that’s essential for me to meet my…

How to Walk Away from Any Conference with Clients for Your Freelance Business

Today’s guest post couldn’t have come at a better time. I just began attending in-person conferences myself. Thursday Bram has such good tips, I’m all fired up to go to my next networking event! Every time I go to a conference, even if it isn’t exactly relevant to the type of work I do, I…

Constant Clients & Cash for Freelancers

Do you want a steady flow of clients and cash? Who doesn’t? Even rarer is a freelancer who isn’t looking for their next big client or project. Recently, I interviewed Kenn Schroder in a free webinar, where he shared his Constant Clients and Cash model for freelancers. (The webinar is over, but you can still…

Why Aren’t You Getting All The Clients You Want?

Since I began organizing webinars for freelancers two years ago, the most common question I’ve heard is, “How do I find more and better clients?” If finding all the high-quality clients you want is still a struggle for you, then join us in the next Savvy Freelancing Webinar: Trouble-Shooting Your Client-Getting Machine on Wednesday, September…

How to Find Offline Clients: A Guide for Freelancers

If you’ve been keeping up with the blog lately you know I’m transitioning to working more with offline businesses. I’ve been doing a lot of research on how to market my services to offline businesses. I’ve noticed the possibilities are endless, but in general, you can break up these marketing approaches into two kinds: the…

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