I’ve been feeling like a rookie freelancer all over again. It’s because I decided to get into a different freelancing niche. Let me tell you, it’s been difficult, slow going, exciting, unnerving, energizing and mind boggling all at the same time. My Niche Journey Sometime last year, I became restless and wanted to focus on…
Category Archives: Marketing
Appreciating Clients This Coming Holiday Season
I am in a panic! It’s Thanksgiving in the US in a couple of days and I have prepared nothing — nada, zilch, zero — to show my appreciation to my clients. This time last year, I was inspired. I had a terrific idea for a client gift and commissioned the talented Willie Hewes to…
Closing Out Sale!
My birthday is coming up (hint, hint!) just passed and I’m taking this opportunity to do what I’ve been wanting to do for the past few months: close the Savvy Freelancing store. Relax, this is good news for you, because starting today until November 8, 2011, you can buy any product from the store at…
Conference Lessons From A Shy Freelancer
As far as face-to-face conferences go, I’m more of a shy freelancer than a savvy one. In fact, I left a conference today wishing I could just do all my networking online like I did before. But I’m not one to shy away from a challenge, especially one that’s essential for me to meet my…
How to Walk Away from Any Conference with Clients for Your Freelance Business
Today’s guest post couldn’t have come at a better time. I just began attending in-person conferences myself. Thursday Bram has such good tips, I’m all fired up to go to my next networking event! Every time I go to a conference, even if it isn’t exactly relevant to the type of work I do, I…
Constant Clients & Cash for Freelancers
Do you want a steady flow of clients and cash? Who doesn’t? Even rarer is a freelancer who isn’t looking for their next big client or project. Recently, I interviewed Kenn Schroder in a free webinar, where he shared his Constant Clients and Cash model for freelancers. (The webinar is over, but you can still…
Why Aren’t You Getting All The Clients You Want?
Since I began organizing webinars for freelancers two years ago, the most common question I’ve heard is, “How do I find more and better clients?” If finding all the high-quality clients you want is still a struggle for you, then join us in the next Savvy Freelancing Webinar: Trouble-Shooting Your Client-Getting Machine on Wednesday, September…
How to Find Offline Clients: A Guide for Freelancers
If you’ve been keeping up with the blog lately you know I’m transitioning to working more with offline businesses. I’ve been doing a lot of research on how to market my services to offline businesses. I’ve noticed the possibilities are endless, but in general, you can break up these marketing approaches into two kinds: the…
A Freelancer’s Business Card
A few weeks ago, I wrote about needing a business card — finally, after three years of freelancing — in preparation for a networking event in September. Well, within a week of publishing that post, three different people asked me for a card. Which means said business cards had to be produced much earlier. I…
How To Design A Freelancer’s Business Card
As I mentioned in my previous post, I’m taking my freelancing to a different direction. One that requires, alas, business cards. So lately I’ve been thinking a lot about what I’d like my business card to look like. It’s a tough balancing act. I want my business card to be unique and remarkable — without…
